When most think about fitness the idea of long gym sessions, strict diets, and sacrifices probably comes to mind.
This is what is known as the “Fitness Norm”, that 99% of people are currently following.
For years, the fitness industry, 99% of fitness coaches, and the majority of people have all been preaching the one-size-fits-all approach that assumes everyone has endless time, energy, and motivation to devote to their fitness goals and bodies.
But I’m in the 1% and I’m hoping by the end of this blog you’ll be too and here’s why…
The popular belief that 99% of people agree with goes totally against my values and beliefs as a fitness coach, because let’s be real.
It’s not true that everybody has endless time, energy, and motivation to devote to their fitness goals because some of us have other priorities alongside our fitness goals and have extremely packed schedules!
I believed the fitness norm for some time, and as a busy woman with family responsibilities and career goals, it was doing me much more harm than good!
In this blog, we’ll cover if it’s also harming you and your chances of building a body you’re proud of, exceling in your career, and taking care of your family responsibilities effortlessly.
Now, it’s more than likely that if you’re reading this, you’re a busy woman with career goals, and family responsibilities, who also wants to build their dream body that provides you strength, energy, and confidence.
Am I right?
That means you have a very packed schedule, and traditional fitness advice that may work for others, does NOT work for you.
Because the fact is, it’s not designed for your unique lifestyle, and doesn’t consider your unique challenges, needs, and values as a busy woman!
The Fitness Norm Doesn’t Work For YOU, Because…
It requires time you don’t have
The generic fitness plans are built around the assumption you can dedicate hours every week to a gym, but that’s impossible for your unique lifestyle.
It’s unrealistic to follow a plan that results in you sacrificing areas of your life for another because it’s unsustainable, plus you don’t deserve to live your life like that!
They ignore your values & priorities
They ask things of you that are impossible for you to practice regularly, such as…
“Spend hours of time on cardio”, or “Go until you feel exhausted”.
I think these are all unnecessary to build a body you’re proud of and achieve your fitness goals.
Fitness norms rarely account for the unpredictability of your day, disregard your values, and ignore your unique challenges.
They focus on aesthetics over empowerment
Don’t get me wrong, looking amazing and aesthetic goals are important but I don’t believe they should be your main focus,
Because let’s be honest, they aren’t your priority, and aesthetics aren’t what you value the most.
However, having your dream body that feels just as amazing as it looks is.
Also, having a body that gives you the strength, confidence, and capability to excel in your career and thrive in your family life IS what you value.
But generic fitness coaches aren’t considering the balanced, empowered, happy life you want.
Why My Methodology Works for You
My approach is built around the idea that your fitness plan should work for your unique lifestyle not the other way around.
The fact is.
Because I consider your unique needs, challenges, and lifestyle as a busy woman with family responsibilities and career goals.
Plus, I focus my approach on fitness in a way that empowers your life, rather than takes away from it.
I can help amazing busy women just like you, build the body they want, while thriving in their family and career life, all without sacrificing one area for the other.
My approach is built for busy women, it prioritizes your goals, values, and what’s most important to you, and it’s sustainable & flexible!
When you shift your approach to the way I and my clients approach fitness.
👉 You start seeing the results you’ve worked so hard for without sacrificing your time on career advancements or family responsibilities
👉 You feel more confident and capable in your body, and in every area of your life because of the strength you’ve built
👉 You realize that fitness can empower every other area of your life and can act as a self-care that fuels the life you actually want
Conclusion:
If you’re ready to ditch the fitness norm that simply doesn’t work for you as a busy woman over 40 with family responsibilities and career goals.
And if you’re ready to embrace a method that empowers your life rather than takes away from it with “necessary” sacrifices.
I’d love to help you get started so click the button below to learn more about my method and how it’s helped women just like you build a body they’re proud of, excel in their careers, and take care of their family responsibilities.
Because you deserve more than a generic cookie-cutter fitness plan that doesn’t consider your unique lifestyle.
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